Comments on: How to Promote Your Website – for Jewelry Sellers

By: Christine

Christine — Sat, 27 Mar 2010 15:05:49 +0000

The website case study video is up now. Go take a look

http://www.handmaderesults.com/1402/better-website-case-study/

By: ANITA

ANITA — Wed, 24 Mar 2010 23:32:31 +0000

I am grateful to have you take up this “project” and I cannot wait to learn more! Thank You!

By: Deena O'Daniel

Deena O'Daniel — Wed, 24 Mar 2010 21:28:41 +0000

Anita and Christine, I am thrilled and amazed at the interest and help being offered to help me generate traffic to my blog, http://www.oakhilljewels.com I also closed the web site for Oak Hill Boutique – everything that I had on the web site was duplicated in my eBay store, the web site was not paying for itself, and I’ve pared down the categories as well. I’m focusing on the blog and the eBay store. Any advice is more than welcome. Thanks again, Ladies!

By: Christine

Christine — Wed, 24 Mar 2010 21:09:32 +0000

Hi Anita,

What a great idea! I’ll do a bit of a case study in the next few days so you can see exactly why Deena is getting no traffic.

By: Anita

Anita — Tue, 23 Mar 2010 15:53:07 +0000

I just went to http://www.oakhilljewels.com to have a look and to see how your suggestions should be applied. I was captivated by all of her noteworthy information posted as far back as August 2009, so I am confused.

Using her site as example, can you tell us what more she can do to the information she has posted? For example, I would think that a vintage jewelry site that teaches you some history of sorted stones, metals, pearls, etc would be useful to a vintage jewelry collector. In Aug 2009 she gives a plethora of information helping readers to distinguish the difference between real pearls and faux pearls, and later she gives tons of information on diamonds, topaz, etc.

Help us learn to know what to do to make her page more visitor friendly and gather more targeted traffic. I believe her example, since she has enviable content, and your knowledgeable advise will go a long way toward our understanding. Thank you so much for all of your guidance! I, for one, am grateful to have someone like you to guide me, and I know the feeling is mutual to all who have found you.

By: Christine

Christine — Mon, 15 Mar 2010 02:05:28 +0000

Mary, I run a whole course on building a profitable website for selling jewelry. It will be reopening for new members shortly – you can get on the notification list if you want to here: http://www.handmaderesults.com/signmeup

In the meantime I highly recommend Sitebuildit! – it’s what I recommend to most of my students.

By: Mary Martini

Mary Martini — Mon, 15 Mar 2010 01:13:15 +0000

I am trying to make a website to sell my jewellery have you any tips on where to find a package, I have been looking at Mrsite (website in a box) I live in UK

By: Christine

Christine — Tue, 02 Mar 2010 18:33:21 +0000

Hey Deena,

I don’t usually give out free advice like this, but you got me curious. I took a quick look, and it looks like your site isn’t very targeted. You have all sorts of unrelated products. This is a no-no.

Also, your pages are too short, and don’t have the format I suggest in the article.

It doesn’t look like you are creating a website with your visitors in mind either. Why would anyone visit? What do you bring to your market that is valuable to your visitor? Keywords mean nothing if you don’t engage your visitor. Google sees bounce rate – meaning how long someone stays on the site and takes that into account for ranking.

Finally you aren’t doing keyword research. It’s clear from your keywords.

For example, I was looking at http://www.oakhillboutique.com/servlet/the-619/TOMMY-BAHAMA-MENS-SILK/Detail
the term “tommy bahama mens silk” is that a term people are really searching for?

You need to target popular terms. Targeting terms no one is looking for won’t get you any traffic.

Thanks for letting me take a look. Good luck.

By: Deena

Deena — Mon, 01 Mar 2010 22:04:27 +0000

Thanks for a great post! I have a jewelry blog, http://www.oakhilljewels.com and a web site, http://www.oakhillboutique.com and I am struggling with getting traffic. I think I use good keywords in my titles and content, and the growth is very slow. Would you mind looking at my blog and tell me what you think? Any advice will be appreciated.